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PFP
Program Levels
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PFP Level Terms
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5%—20 Days
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4%—25 Days
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3%—30 Days
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2%—30 Days
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Access to Events
We host and attend many tradeshows and events throughout the year, including our National Sales Conference, Accelerate, Summit, and end-user shows. Visit www.asbshows.com for all upcoming event dates, locations, and details. For more information or to get signed up,
Contact events@americanbus.com. interested in boosting your exposure via event sponsorship? contact Taylor Borst —tborst@americanbus.com.
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Priority Invitation to Events
Be the first to get invited!
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Articles Featured in Quarterly Insider
The Quarterly Insider is a quarterly publication sent to all ASB & CSB employees, sales associates, and other PFP vendors in our program. Articles can include newsworthy updates such as personnel changes, new capabilities, and announcements. Flyers and pricing information will not be included. Please submit articles and questions to Kate Murray—kmurray@americanbus.com
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Vendor Relations Newsletter
This weekly email newsletter compiles specials, pricing information, updates, and company news from our vendors. This is only sent to ASB & CSB sales associates. Please submit articles and questions to Jodi McGinty—jmcginty@americanbus.com.
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Priority for Internal Projects
Our team is constantly working on marketing projects for our home office and with sales associates. This ensures that your products have top priority and more exposure.
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ASB Marketing Content Templates
Using templates created and supplied by the ASB marketing team, you are empowered to create content for our sales associates that adhere to our brand standards. Our sales associates are then able to share the content with their end-user customers via social media or email marketing. Submit content to marketing@americanbus.com for approval and next steps.
click here
CSB marketing content templates coming soon!
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Webinars
Host specialized company wide webinars. our team will help promote the webinar and assist in setting up if your organization needs assistance. reach out to vendor_relations@americanbus.com. vendor_relations@canadianbus.com.
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Access to the ASB & CSB Roster
This roster contains our full list of sales associates and their mailing addresses.
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Self Promos
If you have a product that you would like to promote with a deep discount, it can be featured in your profile in the supplier portal where ASB & CSB associates have access to search and view.
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Physical Samples for Marketing Videos
Send blank or random samples to our marketing team to include in in-house video content. these videos are shared with ASB & CSB sales associates to market to their end-user buyers.
CSB samples for marketing videos coming soon!
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Lifestyle Libraries
If you have lifestyle images or videos featuring your products, please share them with marketing@americanbus.com—this content will be considered for use in future ASB & CSB marketing pieces.
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ASB/CSB Vendor Connection
This closed facebook group is designed exclusively for patriot-level vendors only to interact with our sales associates and team to help with sourcing, education, marketing, and building relationships. click here to request to join!
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ASB Proprietary Spec Sampling Program
SpecConnect is ASB's award-winning proprietary spec sampling program that puts end-user ideation in the hands of the suppliers. contact vendor_relations@americanbus.com to get started. read more here.
CSB spec sampling program coming soon!
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Strategic Reporting
Detailed reporting that helps supplier partners to better use resources to focus on a target audience within the ASB & CSB sales community. These reports will be provided upon request based on product category, physical region/location, or vertical market.
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ASB Merch Boxes
Branded by American is ASB’s proprietary subscription box, shipping quarterly to end-user customers. The program is in its fifth year and is maintained by the corporate team who handles all creative direction, merchandising, kitting, fulfillment, and marketing content surrounding each collection. every quarter, The team also produces product guides, internal and external videos and maintains the official customer-facing website: www.brandedbyamerican.com.
Contact Taylor Borst—tborst@americanbus.com to get involved.
CSB merch boxes coming soon!
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Tuesday Talks
This is a weekly series hosted every Tuesday at 12 CST featuring a vendor partner. These sessions are hosted via Zoom and live-streamed into the vendor connection Facebook group. Contact Kate Murray – to get involved. kmurray@americanbus.com
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ASB DZ Picks Sample Program
This program is designed to strategically deliver targeted ASB-Branded products to our ASB sales associates. On an ongoing basis, our team will work with our patriot partners to select a product to be featured. Deliveries will be a surprise for the recipients, which will change each shipment. contact Dana Zezzo - dana@americanbus.com or Becky Thesing - bthesing@americanbus.com.
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ASB Group Buys
Negotiated supplier self-promo offerings to the ASB family built on the ordermygear platform. these opportunities are handled on a case-by-case basis based on timing and necessity.
CSB group buys coming soon!
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ASB Promo Searches
Our customer-friendly product search site features products from our patriot partners only. This helps promote the suppliers (and their products) who support us most. Check out www.americanpromo.com.
CSB promo searches coming soon!
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